Mission

FOR THE PROMOTION AND BETTERMENT OF THE UNIVERSITY OF WISCONSIN AND, IN PARTICULAR, OF ITS MEN'S VARSITY ATHLETIC BASKETBALL PROGRAM; FOR THE ENCOURAGEMENT OF PUBLIC AWARENESS AND ENTHUSIASM FOR THE SOCIAL AND EDUCATIONAL BENEFITS WHICH ACCRUE TO THE UNIVERSITY AS A CONSEQUENCE OF ENHANCING AND SUSTAINING THE PROGRAM; AND FOR THE ENCOURAGEMENT AND PROMOTION OF BOTH PUBLIC AND PRIVATE APPRECIATION OF THE BENEFITS WHICH ACCRUE TO THE UNIVERSITY AND THE STATE OF WISCONSIN AS A CONSEQUENCE OF MAKING SUPERIOR STAFF AND PHYSICAL FACILITIES AVAILABLE FOR SERVICE TO AND USE BY THE PROGRAM, ALL THROUGH THE UNIVERSITY; AND FOR THE PROMOTION OF THE PROGRAM AS A SIGNIFICANT FACTOR IN THE OVERALL QUALITY OF LIFE AT THE UNIVERSITY AND IN THE STATE OF WISCONSIN.