Vision

The late Congressman Bill Young once said, “This Institute has a tremendous opportunity to prepare people – young or old, or middle aged – to have a job that is appointed, to have a job that is elected and to give them a little bit of a head start on what is that job is all about, what are the responsibilities of that job.”

Goals

1. 1.BRANDING • Focus on content, programs, speakers and community. • Drive traffic to our new website. • Earn media. • Re-up on social media. • Target different markets with paid advertising.
2. 2.CONTENT DEVELOPMENT • Produce programming and bring stakeholders together on a range of topics. • Provide hybrid opportunities for a developing statewide audience. • Leverage community partnerships.
3. 3.STATEWIDE IMPACT • Develop relationships with FCS students, faculty and staff. • Create programming relevant to statewide audiences. • Invest in student leadership pipelines.